Blog

AI Museum Guide at the AI - Artist Exhibition in Museum Kranenburgh

September 10, 2026

In November, the AI Museum Guide will be part of the exhibition AI - Artist at Museum Kranenburgh.

User Testing at Museum Boerhaave: How the Guide Breaks Down Language Barriers

September 3, 2026

At Museum Boerhaave we're testing the AI Museum Guide with visitors. A Japanese family showed how the guide adds value right away.

What Visitors Think of the AI Museum Guide — Research at Highlight Delft

June 22, 2026

At Highlight Delft we tested the AI Museum Guide with real visitors. What did they think, and what could be better? The findings from our qualitative research.

Visiting the National Model Railway Museum in Sneek

April 15, 2026

Last Saturday we joined a setup day at the National Model Railway Museum in Sneek. We're going live with a new visitor experience in early May.

Why Museum Visitors Don't Read Most Texts (And What Actually Works)

March 17, 2026

Research shows visitors read only 20–30% of museum texts. What does the science say about why — and what actually works to engage them?